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• Analysis of The Influence of Taste, Packaging, Brand and Quality on Purchase Decisions For Conato Bakery Bread Products Jember

  Mia Twu Bella , Ratih Puspitorini Yekti Ambarkahi , Wenny Dhamayanthi

  23-27

  Dec 29, 2023

  Statistics: 139

• The Impact of Consumer Behavior on Purchasing Decisions: A Case Study of Starbucks Customers at MSU Alam Syah, Malaysia

  Aisyah Budiarti , Imaan Hamzah , Norhidayah Binti Azman

  52-57

  Dec 27, 2024

  Statistics: 261

• The Effect of Product Quality, Service Quality, Price, and Location on Purchase Decisions at Roti Ropi Delanggu, Klaten Regency

  Mutiara Sintya Azzahra , Fatkhiyah Rohmah , Widya Satya Nugraha

  31-36

  Jun 30, 2025

  Statistics: 110

• The Influence of Product, Price, Location and Promotion on Donut Purchasing Decisions at J.CO Donuts & Coffee Jember

  Dian Risky Damayanti , Dewi Kurniawati

  9-14

  Jun 28, 2023

  Statistics: 208