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• The Influence of Marketing Mix on the Decision to Purchase Bakpia at Pia Warung Glenmore Jember Branch in Jember Regency

  Oktanita Jaya Anggraeni , Dewi Kurniawati , Sri Sundari , Huda Ahmad Hudori

  15-21

  Jun 28, 2023

  Statistics: 137

• Examining Consumer Decisions on Bokashi Fertilizer: Insights from P4S "Karya Tani", Bagorejo Village, Gumukmas District, Jember Regency

  Dewi Kurniawati , Mochammad Shandy Sasmito , Muksin

  1-12

  Dec 29, 2023

  Statistics: 83

• The Influence of Product, Price, Location and Promotion on Donut Purchasing Decisions at J.CO Donuts & Coffee Jember

  Dian Risky Damayanti , Dewi Kurniawati

  9-14

  Jun 28, 2023

  Statistics: 208

• The Impact of Consumer Behavior on Purchasing Decisions: A Case Study of Starbucks Customers at MSU Alam Syah, Malaysia

  Aisyah Budiarti , Imaan Hamzah , Norhidayah Binti Azman

  52-57

  Dec 27, 2024

  Statistics: 261